The Media Kit is where you will find services, features, resources and information for
Knife Web Guide™
online knife, sword and cutlery-related marketing. Look for our current Rate Card,
banner ad size requirements, Category Sponsor and much more.
Banner Advertising
for your business from
KnifeWebGuide.com Marketing Rate Card
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Browse the
Knife Web Guide™™
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KWG Site Map >
Home Page >
index >
Advertise >
Rate Card
Improved
Less banners displayed on each page means your banner will be noticed
more! We still have 5 sizes of banners for you to choose but now less
are showing on each page.
Buy banner ads instantly with several packages to choose from. Click Here
to see the new and improved system.
Once your payment is received, you will be able to setup your ad on
our system instantly.
Below is current rate card with Tier system for pricing and placement of banner ads.
Advertise with us using banner ads starting at only $40.00!
It is not required that you be a Link Partner to run banner ads with us.
Use your own banner and choose your price
for each
impression - you have complete control. KWG Marketing is a robust advertising program that connects your
ads with customers on this site from around the world. Learn more
about KWG Marketing here.
Rate Card for Tier 1 - Best
|
Target Zone |
Ad
Units (CPM) |
|
Banner Sizes |
120X60 |
125X125 |
120X240 |
468X60 |
120X600 |
| KWG on left and navigational pages in CC
on left |
$2.06 |
$2.93 |
$3.86 |
|
$4.89 |
| Top banner in KWG |
|
|
|
$4.06 |
|
| Bottom banner in KWG |
|
|
|
$2.06 |
|
| Bottom banner in CC |
|
|
|
$3.09 |
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Best
Free Setup
Tier 1
is a guaranteed
placement for as long as you have banners to show. At this level you can not
be bumped down or removed until your banner impressions have all been
shown. Your banners will be seen first before all others except KWG site Sponsors.
If you want the maximum amount of banners shown in a limited or fixed time period,
like a one day sale, you need to purchase Tier 1 impressions.
(CPM = 1000 impressions)
If you absolutely positively must get
your banner going now, this is the way to go!
Click here to order Tier 1 with Auto Renewal PayPal
now!
Rate Card for Tier 2 - Better
|
Target Zone |
Ad
Units (CPM) |
|
Banner Sizes |
120X60 |
125X125 |
120X240 |
468X60 |
120X600 |
| KWG on left and navigational pages in CC
on left |
$1.03 |
$1.90 |
$2.83 |
|
$3.86 |
| Top banner in KWG |
|
|
|
$3.03 |
|
| Bottom banner in KWG |
|
|
|
$1.54 |
|
| Bottom banner in CC |
|
|
|
$2.06 |
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Better
Free Setup
Tier 2
is only good as long as no one is willing to pay more to move up to the
Tier 1 level. This is a good way to try our network and see how your
product or service plays to our audience.
Your
banners will be seen
after KWG
Sponsors and
Tier 1 are shown but
before Tier 3 are shown on the network. (CPM = 1000 impressions)
Many times this is the best value because
only Sponsors and one advertising
Tier
can be in front of you!
Click here to order Tier 2 with PayPal
now!
Rate Card for Tier 3 - Good
"Until everyone finds out how
great a job the KWG does making them more money Tier 3 is the best way
to go."
KWG Marketing Team
|
Target Zone |
Ad Units (CPM) |
|
Banner Sizes |
120X60 |
125X125 |
120X240 |
468X60 |
120X600 |
| KWG on left and navigational pages in CC
on left |
51¢ |
97¢ |
$1.80 |
|
$2.83 |
| Top banner in KWG |
|
|
|
$2.00 |
|
| Bottom banner in KWG |
|
|
|
99¢ |
|
| Bottom banner in CC |
|
|
|
$1.03 |
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Good
Free Setup
Tier 3 is the lowest cost way to try our network and see how your
product or service plays to our audience. It
is only good as long as no one is willing to pay more to move up in the
Tier system or there is space available.
Your banners will be seen after KWG Sponsors, Tier 1 and Tier 2 are shown on the network.
Tier 3 banners purchased in special offers maybe subject to limited time periods
and can expire. (CPM = 1000 impressions)
Our recommendation is to always purchase
Tier 3 until it does not work for you. What a bargain!
Click here to order Tier 3 with PayPal
now!
More advertising options and info
click here.
|
New Guaranteed Traffic Banner Advertising Program
See rate card for cost per click, CPC, advertising details. |
Regions on the sites
Click here for glossary
on Web Technology and Advertising.
Minimum purchase is required of
$40.00 or nearest amount above $40.00 to give you a CPM amount to go
with the banner size or Tier you choose.
Prices are subject to change. To order call a
Knife Web Guide sales representative at
(325) 659-1404. Our new rates are now tiered to allow all
advertisers the
ability to choose their rate and exposure.
Rates are based upon advertiser furnished ads to the exact size.
No refund once advertising has started running.
Choose your price,
priority and placement.
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|
Special offers will save money on our
advertising!
Look for special offers and deals for
advertising on our network displayed by ad
banners that only
show inside
the Media Kit
area, which this page is part.
Click here
for the current list of deals.
Example: Want to dominate the pages in the KWG?
Click here to save.
Media Kit Help and FAQ
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There are
three Tiers - each with a different price.
Above is our rate card. It has a
Tier system for pricing and placement.
What this means is you pay less for the lower tier to show your banners
and if someone is willing to pay more then your banners maybe removed
until theirs are shown. Then your banners will be added back to the
network to be shown.
All
advertisers will get what that pay for but those who
pay a higher price will be shown first.
All advertisers will get what that
pay for but those who pay a higher price will be shown first. This system
will help keep our ad space used all the time and not waste users and page views. It will also make it possible for all our advertisers to choose
their level of placement and the price they wish to pay.
Try us for as little as $40 - it's quick and
easy to get started.
There are three Tiers. Each one has a
different price and the top Tier will
guarantee that your banners will be seen first above all others
except KWG site Sponsors. Any one who purchases a
Sponsorship package will be shown first then
after site sponsors comes the Tier 1 advertisers, then the Tier 2 and last
Tier 3. All Tier 1 and Tier 2 banners will be shown guaranteed! Tier 3
banners purchased in special offers maybe subject to limited time periods
and can expire.
It
is possible for all our advertisers to choose their
level of placement and the price they wish to pay.
Because we charge for all advertising up front we will issue credit
vouchers for any advertiser that is bumped so each advertiser will know
they have been bumped and that their banners are not currently showing on
the network. The credit voucher notice will also help advertisers keep
track of their banner usage.
Credit vouchers do not expire but some special offers do.
If we cannot show the remaining impressions that have been bumped in 60
days after they were bumped we will offer a refund check to that
advertiser or let them keep the voucher to use as soon as we can place
their banners. The credit voucher is good for the amount of banner
impressions left even if we have a price increase. Credit vouchers do not
expire but some special offers do.
Tracking URLs
A tracking URL is your Web address (http://www.mycompany.com) with a
special code attached (http://www.mycompany.com?source=kwg). This lets you
identify clicks from the KWG network. Our software tracks your banner
impressions and clicks but if you wish you may use your own web measurement software to track clicks from the KWG network to your web site in
addition to our stats.
Unfortunately, referring URLs may not
accurately reflect the source of the visitor as having come from KWG.
You will need to let us know that you want to add this special code to
your URL. Just ask and we will be glad to add it.
We have a limited amount of banner space
and it is sold on a first come, first served bases and is subject to
availability and price.
All banners subject to approval. All
banners will be shown on an automatic rotation system until they are all shown.
The time period for your flight or banner run is subject to traffic and
if someone buys a higher Tier if available.
We have several
short-term sponsorships available and they will save you money and guarantee your banners have priority
in our banner rotation.
Click here for more details.
By advertising today, you'll create goodwill,
profits and awareness for tomorrow.
The
KWG has a professional
Ad Management system which serves
and tracks all rich media for our advertisers.
Check out the Media Kit
Help
and frequently asked questions.
A important improvement for
our advertisers is the
guaranteed traffic banner advertising program
that is new in the KWG Media Kit.
We guarantee that this new advertising service will drive traffic to
your site!
Remember we receive over 2000 page views in KWG every day.¹
And we receive over 3600 page views in CC every day.¹
Click here
to see
proof and the latest
KWG traffic pattern
and page view reports.
If you still have questions about our traffic or how to best use our
advertising service please ask. What does CPM, cost-per-thousand
mean? Click here for glossary
on Web Technology and Advertising.
Website Ads - Reach
the global knife market by showcasing your product or service.
Banner display ads or
text ads.
Check our excellent
Google rankings & testimonials here.
Guaranteed placement up to
90 days in advance!
Advertisers can buy Tier 1 banner space or impressions weeks or
months before a campaign begins which will guarantee location²
and placement in our network. Let us know your plans and what you will need.
Guaranteed placement is perfect for advertisers who especially want to lock in
inventory in advance for a promotion or campaign timed to a specific
event--such as a new product launch. Through Tier 1 rate's
guaranteed placement, marketers are able to reserve inventory up to
90 days in advance.
If you require banner design, we offer custom free
creation services to help you get started. This is only available with a
1-year or more banner advertising contract. Please see our
sample gallery
here for a selection and sizes of banners we have designed.
Click here for more reasons
to trust us with your advertising.

Media Kit Help and FAQ
Media Kit Site Map
These Rates are effective October
21, 2009 and subject to change without notice.
¹· This is our average each day.
²·
Guaranteed placement
requires Tier 1 rate. A deposit will allow you to start your campaign
anytime up to 90 days after the deposit is made. By making a minimum
of a 50% nonrefundable deposit we will hold the
position you asked for in our network for your campaign up to 90 days
from the date of the deposit. Placement is subject to availably.
To use your deposit and start a campaign you must pay the remainder of the
balance that was left after the initial minimum deposit was made for the campaign you planed to run.
You can not run fewer impressions than you originally reserved but you can purchase
more if they are available.
If you do not start a campaign within 90 days of the deposit payment you will
forfeit your complete deposit.
Tier 2 and Tier 3 rates cannot be purchased, held or booked by
deposit. They require full payment and must be started at time of purchase.
Subject to start date limits.
Overruns and delivery accuracy
What does KWG stand for?
Abbreviation; Initialism; Acronym:
KWG™
=
Knife Web Guide™
http://KnifeWebGuide.com = home page of the KWG
Avertisers and Sponsors Testimonials

The
Knife Web Guide Staff
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here.
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Click here.
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NOTICE:
KWG authorizes you to use the KWG site and network solely for your
personal use and for no other purpose. Any other use of KWG systems and
information is strictly prohibited.
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