The Media Kit is where you will find services, features, resources and information for
Knife Web Guide™
online knife, sword and cutlery-related marketing. Look for our current Rate Card,
banner ad size requirements, Category Sponsor and much more.
Advertising Article Library
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Advertising Article Library
Helpful information on advertising, banners and marketing.
If you are a beginner or seasoned pro there are many great tips
and insights among the articles below. Click on the ones you want to read.
Access a wealth of knowledge here at the
KWG advertising support center.
Articles from Cutlers Cove staff and contributing
authors covering matters of interest in the areas of
advertising, banners, marketing, definitions, reviews, events and more. Each
article's copyright belongs to the author.
GeoTargeting:
This feature allows you to
target ads to specific countries when you purchase banner ads from us.
Ready for Holiday Shopping Season in July?
Basic HTML: Banners: Get Your Banner Out There
Consider joining MediaPost Communications
Home on the web for media, marketing and advertising
professionals
Since 1996,
Mediapost.com has been the leading advertising and media Internet
portal providing free tools, news, and directories to help more than
50,000 members better plan and buy both traditional and online advertising.
The new MediaPost
Wiki offers encyclopedic definitions of important advertising and media
terms
Designing Catchy Effective Banner Ads
10 Killer Ways To Make People Click
Internet Promotion - Advantages and Disadvantages
How's your HUB?
Hottest Undeniable Benefit.
Why your ads aren’t working
The quality of your offer and the clarity of your message
are still the main factors in getting results. |
Advertising - For Small Businesses (Part 1)
Advertising - For Small Businesses (Part 2)
How to improve and extend your advertising budget
Glossary for Web Technology and Advertising
Understanding Hits, Page Views, Visitors and User Sessions
"A good ad which is not run never produces sales."
- Leo Burnett, quoted in 100 LEO's
What you get for being an advertiser on the KWG
Is Norton Blocking Your Internet Marketing Efforts?
Advertisers and Sponsors Testimonials and
Compliments
Top ten reasons to advertise your knife, sword or cutlery business in the KWG?
Advertising
Quotes - Indexed notes on advertising.
"Advertising is, actually, a simple phenomenon in terms of economics. It
is merely a substitute for a personal sales force - an extension, if you
will, of the merchant who cries aloud his wares." - Rosser Reeves,
Reality in Advertising
Internet Advertising Directory at University of Texas
Bill of Rights for our Advertisers
Brand
Increase Guarantee. See how a known company does it.
In Praise of Serendipity
Press Release Feeds for Advertising Marketing
Ad serving: the technology (software program) that places (serves)
advertisements onto a web site. Most banner advertisements that one sees on
a web page were placed onto that page by an ad server.
Interactive Advertising Bureau*
Founded in 1996, the IAB is the industry’s leading interactive
advertising and marketing association. Its activities include evaluating
and recommending guidelines and best practices, fielding research to
document the effectiveness of interactive media, and educating the industry
about the use of interactive advertising and marketing.
*Formally IAB was founded as the Internet Advertising Bureau.
"There is now no doubt. The Internet really IS the biggest
gold rush of our lifetime. It is unlikely you or I will get another chance
as big as this one to earn huge profits anytime in the next 100 years. The
World Wide Web is booming! Someday people will look back and judge us as one
of two groups: those who didn't recognize the digital revolution and missed
the greatest chance of our age, and those who smartly made a place for
themselves in a new business model that will dominate the future".
Quote
from Kevin Nunley.
http://www.drnunley.com/articles/article-content.asp?id=58 |

Would you like to advertise free on our network?
We are looking for web sites to create an alliance
on the two goals below: |
-
We are looking for a
few web sites to showcase our KnifeWebGuide.com. Our goal is to trade with sites that we think will help get the word out about what
the KWG is about. We are looking to go beyond link exchanging.
-
We are looking
for a few web sites to showcase several of our new marketing
opportunities. Our goal is to trade with sites that we think will help get
the word out about how marketing in our network has helped them in anyway.
It could be trading links, to how sponsoring the KWG helped them.
|
If you are interested
in forming a alliance to help us in these goals please let us know what you
have in mind and how we can help each other in a no cost or low cost way to promote each
others web site and business. We are open to trading limited banner ad space inside our
network of KnifeWebGuide.com and CutlersCove.com; to creating new banners for the
alliance; new pages or section inside the KWG to promote a new project or
product. Talk to us lets see what we can come up with and then work out.
Our ultimate goal is to earn trust and build a mutually respectful
and beneficial relationship. |
Contact us by phone (325) 617-2578,
10-6pm CST Monday-Friday, or email the alliance department
here.
Please put Alliance Department at the top of your email,
that way we can respond to your request fast.
Mail all correspondence, proofs, copy, DVD, CD,
100 MB or 250 MB Zip Disk,
3.5" diskette and complete alliance materials to:
Knife Web Guide
Alliance Department
P.O. Box 3171
San Angelo, Texas 76902-3171
USA
PC format only.
MAC format not accepted. |
The information in this web site
area is for the confidential use of our advertisers.
This material constitutes confidential and proprietary information of Knife Web Guide™
and Cutlers Cove™.
Individual copyrights remain held
by their respective authors unless they specify otherwise.
Cutler's Cove is not responsible for the accuracy or views
of the content of the material provided to Cutler's Cove by
third party contributors. All articles after submission to Cutlers
Cove become the property of Cutlers Cove and the author.
Permission to use any article or review must first be obtained
from either Cutlers Cove or the author. You are also advised
to note the date in which certain articles are written; the
articles and reviews, etc. contained herein are written to reflect
the time/date in which they were written and not necessarily the
time/date you are reading the article. Note that the industry
changes and manufacturing of knives, swords, and cutlery also
change over time.
All Rights Reserved. Knife Web Guide and Cutlers
Cove are a trademarks of Cutlers Cove. All other company and
product names may be trademarks of the respective companies with
which they are associated.
What does KWG stand for?
Abbreviation; Initialism; Acronym:
KWG™
=
Knife Web Guide™
http://KnifeWebGuide.com = home page of the KWG
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